[cs_content][cs_section id=”how-to-nmb-work-pg” bg_color=”#F3E3C9″ parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _bp_base=”4_4″ _label=”Header Banner” _order=”0″ style=”margin: 0px;padding: 45px 0px 0px;”][cs_row inner_container=”true” marginless_columns=”false” _bp_base=”4_4″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/1″ style=”padding: 0px;”][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h1″ color=”#075107″ _bp_base=”4_4″ class=”cs-ta-left” style=”margin: 0px;padding: 0px;”]Highlights[/cs_bears_heading_element][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” _bp_base=”4_4″ style=”margin: 0px auto;padding: 0px;”][cs_column id=”hw-to-nmb-wrk-h-img” fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/1″ style=”padding: 0px;”][cs_element_image _id=”7″ ][cs_element_image _id=”8″ ][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _bp_base=”4_4″ _label=”Intro” class=”industry-compliance” style=”margin: 0px;padding: 45px 0px 0px;”][cs_row inner_container=”true” marginless_columns=”false” _bp_base=”4_4″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ _bp_base=”4_4″ type=”1/1″ class=”cs-ta-center” style=”padding: 0px;”][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h2″ color=”#f26122″ font_size=”23px” _bp_base=”4_4″ class=”cs-ta-center orange-heading” style=”margin: 0px;padding: 0px;”]DRIVING DEMAND & BUILDING SUCCESS FOR THE ENTIRE MANGO INDUSTRY[/cs_bears_heading_element][cs_text _bp_base=”4_4″ class=”cs-ta-center”]
Since 2005, the National Mango Board has been on a mission to inspire and educate U.S. consumers
about the culture, flavor, versatility, and nutrition of mango.
[/cs_text][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h2″ color=”#f26122″ font_size=”23px” _bp_base=”4_4″ class=”cs-ta-center orange-heading” style=”margin: 0px;padding: 0px;”]2020 By the Numbers[/cs_bears_heading_element][cs_text _bp_base=”4_4″ class=”cs-ta-center”]View the video below for a quick recap of our highlights from 2020.[/cs_text][cs_element_video _id=”16″ ][cs_element_video _id=”17″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h2″ color=”#f26122″ font_size=”23px” _bp_base=”4_4″ class=”cs-ta-center orange-heading” style=”margin: 0px;padding: 30px 0px 0px;”]2020 Annual Report[/cs_bears_heading_element][cs_text _bp_base=”4_4″ class=”cs-ta-center”]Please click below to view the 2020 Annual Report in both English and Spanish[/cs_text][cs_element_layout_row _id=”20″ ][cs_element_layout_column _id=”21″ ][x_image type=”none” src=”27414:full” alt=”” link=”true” href=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/07/2020-NMB-Annual-Report-English-FINAL.pdf” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” class=”annual-report”][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ font_size=”14px” _bp_base=”4_4″ style=”margin: 0px;padding: 0px;”]2020 Annual Report in English >
[/cs_bears_heading_element][/cs_element_layout_column][cs_element_layout_column _id=”24″ ][x_image type=”none” src=”27416:full” alt=”” link=”true” href=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/08/2021-Annual-Report-Interactive.pdf” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” class=”annual-report”][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ font_size=”14px” _bp_base=”4_4″ style=”margin: 0px;padding: 0px;”]2020 Annual Report in Spanish >
[/cs_bears_heading_element][/cs_element_layout_column][/cs_element_layout_row][/cs_column][/cs_row][/cs_section][cs_element_section _id=”27″ ][cs_element_row _id=”28″ ][cs_element_column _id=”29″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-center orange-heading” style=”margin: 0px;padding: 0px;”]INCREASED CONSUMPTION PER CAPITA [/cs_bears_heading_element][cs_text _bp_base=”4_4″ _order=”0″ class=”cs-ta-center”]Since 2005, National Mango Board promotion programs have contributed in increasing consumption 93 percent in the U.S. to 3.63 pounds per capita in 2020, up from an average of 1.88 pounds at the start of the program.
[/cs_text][x_image type=”none” src=”27418:full” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_element_column][cs_element_column _id=”33″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ _order=”0″ class=”cs-ta-center orange-heading” style=”margin: 0px;padding: 0px;”]HIGHER IMPORT VALUE[/cs_bears_heading_element][cs_text _bp_base=”4_4″ class=”cs-ta-center” style=”min-height:112px;”]The import value of mango has increased from $262 million in 2005, to $661 million in 2020 [1]. That’s an increase of 152%.[/cs_text][x_image type=”none” src=”27420:full” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_element_column][/cs_element_row][cs_element_row _id=”37″ ][/cs_element_row][cs_element_row _id=”38″ ][cs_element_column _id=”39″ ][x_image type=”none” src=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/09/MangosMovingUp.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” style=”width:90%;”][/cs_element_column][cs_element_column _id=”41″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-left orange-heading” style=”margin: 0px;padding: 0px;”]MANGO MOVES UP AT RETAIL [/cs_bears_heading_element][cs_text _bp_base=”4_4″ _order=”0″]In 2015, the NMB had 65 active retail partners across the U.S. In 2020, we are working hand in hand with 86 active retail partners, an increase of 32%. Mangos were ranked No. 20 in sales dollars and No. 14 in terms of volume in 2014/2015 retail rankings. Today, mangos are at the No. 17 spot based on sales and No. 12 spot based on volume for the first half of 2020.
[/cs_text][/cs_element_column][/cs_element_row][cs_element_row _id=”44″ ][cs_element_column _id=”45″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ _bp_base=”4_4″ style=”margin: 0px;padding: 0px;display:none;”]
With increased consumption and importation of mangos, the value generated by National Mango Board programs over the last 6 years has resulted in an additional gain of $508 million for the mango industry.[/cs_bears_heading_element][cs_text _bp_base=”4_4″ _order=”0″]Watch the video below to learn how the National Mango Board is driving mango success through our work with the entire mango industry.[/cs_text][/cs_element_column][/cs_element_row][cs_element_row _id=”48″ ][cs_element_column _id=”49″ ][x_video_embed no_container=”false” type=”16:9″]
[/x_video_embed][cs_text _bp_base=”4_4″ class=”cs-ta-center”]NBM Highlights Video Spanish[/cs_text][/cs_element_column][/cs_element_row][cs_element_row _id=”52″ ][cs_element_column _id=”53″ ][cs_text _bp_base=”4_4″ _order=”0″]Hear from Board Members about the important work the National Mango Board is doing to drive demand and grow the industry.[/cs_text][x_video_embed no_container=”false” type=”16:9″]
[/x_video_embed][/cs_element_column][/cs_element_row][cs_element_row _id=”56″ ][cs_element_column _id=”57″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-left orange-heading” style=”margin: 0px;padding: 0px;”]MANGOS HAVE MOMENTUM[/cs_bears_heading_element][cs_text _bp_base=”4_4″ _order=”0″]
Mangos are making their mark on American culture, evident by the tremendous growth of mangos on restaurant menus and the explosion of new mango products in the marketplace. According to Datassential 2 , mangos saw a menu penetration of 40 percent with strong growth predicted over the next four years.
[/cs_text][/cs_element_column][cs_element_column _id=”60″ ][x_image type=”none” src=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/09/Mango_Momentum.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_element_column][/cs_element_row][cs_element_row _id=”62″ ][/cs_element_row][cs_element_row _id=”63″ ][cs_element_column _id=”64″ ][x_image type=”none” src=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/09/Mango-Flavor.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_element_column][cs_element_column _id=”66″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-left orange-heading” style=”margin: 0px;padding: 0px;”]INSPIRING MANGO DEMAND [/cs_bears_heading_element][cs_text _bp_base=”4_4″]
The National Mango Board is inspiring purchase of mangos online and in-store, all year long! We’ve established social channels to reach consumers in new ways, educating about the health benefits of mango, and offering inspiration to incorporate mangos into every part of their daily diet. From professional chef collaborations to our group of social media influencers, we’re making it easy and delicious for consumers to mango.
[/cs_text][/cs_element_column][/cs_element_row][cs_element_row _id=”69″ ][/cs_element_row][cs_element_row _id=”70″ ][cs_element_column _id=”71″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h4″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-left orange-heading” style=”margin: 0px;padding: 0px;”]MANGO QUALITY & FLAVOR ARE KEY[/cs_bears_heading_element][cs_text _bp_base=”4_4″ _order=”0″]The NMB has funded research, explored new packaging and procedures, and we are dedicated to education throughout the entire supply chain.
Research covers production and postharvest, food safety, nutrition, retail and foodservice. Click here to access all research.
Learn more about the NMB Packaging Project here.[/cs_text][/cs_element_column][cs_element_column _id=”74″ ][x_image type=”none” src=”https://developmentu.kinsta.cloud/wp-content/uploads/2021/09/Mango_Demand.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”76″ ][cs_element_row _id=”77″ ][cs_element_column _id=”78″ ][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h4″ color=”#f26122″ font_size=”19px” _bp_base=”4_4″ class=”cs-ta-left orange-heading” style=”margin: 0px;padding: 25px 0px 20px;”]DOWNLOADS[/cs_bears_heading_element][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ font_size=”18px” _bp_base=”4_4″ class=”cs-ta-left” style=”margin: 0px;padding: 0px;”]{ 2020 Annual Report in English }
[/cs_bears_heading_element][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ font_size=”18px” _bp_base=”4_4″ class=”cs-ta-left” style=”margin: 0px;padding: 0px;”] { 2020 Annual Report in Spanish }
[/cs_bears_heading_element][cs_bears_heading_element fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ level=”h5″ font_size=”18px” _bp_base=”4_4″ class=”cs-ta-left” style=”margin: 0px;padding: 0px;”]
[1] Sources: USDA Market News & National Mango Board
[2]National Mango Board. (2020, July 8). Evolving Your Mango Strategy – What You Need to Know .
[/cs_bears_heading_element][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”83″ ][cs_element_row _id=”84″ ][cs_element_column _id=”85″ ][cs_text _bp_base=”4_4″ _order=”0″ class=”cs-ta-left” style=”display:none;”]USDA is required to administer a continuation referendum for the National Mango Board (NMB) every five years. This means that eligible mango industry members get to decide if the program should continue.
This year, members of the mango industry will have a chance to vote, during the 2020 Referendum, which will be held on September 21-October 9, 2020. Importers and first handlers who handled 500,000 pounds of fresh mangos or more OR 200,000 lbs. or more of frozen mango in the 2019 calendar year are eligible to vote. Everyone who is eligible to vote will receive a ballot from USDA.
If you have any questions about the referendum, please contact Marlene Betts at (202) 720-5057 or Marlene.Betts@usda.gov.
Please click here to see the complete notice in the Federal Register. [/cs_text][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”87″ ][cs_element_layout_row _id=”88″ ][cs_element_layout_column _id=”89″ ][cs_element_text _id=”90″ ][cs_content_seo][cs_gb id=47630]\n\n[/cs_content_seo][/cs_element_layout_column][/cs_element_layout_row][/cs_element_section][/cs_content]
